Google Business Profile Optimisation
Free Personalised Google Business Profile Video Guide
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Google Business Profile Frequently Asked Questions
What is a Google Business Profile?
A Google Business Profile (formerly known as Google My Business) is a free tool that allows businesses to manage how they appear on Google Search and Maps. It includes your business name, location, hours, contact info, and more. It’s an essential way for local businesses to get found by customers searching for services in their area.
How Much Does a Google Business Account Cost?
Creating and managing a Google Business Profile is completely free. There are no fees to set up or maintain your account, making it a cost-effective way to improve your online presence.
How Often Should You Post on Google My Business?
Consistency is key. Aim to post at least once a week to keep your profile active and engage potential customers. Regular updates help your business stay relevant in local search results and can include promotions, events, or even updates about your services.
Who Owns My Google Business Page?
The person who creates the Google Business Profile for your business is considered the owner. However, ownership can be transferred, and multiple people can be given access to manage the profile if needed. This is particularly useful for businesses with marketing teams or external consultants.
Why Is Google Business Profile Important?
Google Business Profile is a crucial part of local SEO. It helps your business show up in local search results, making it easier for potential customers to find you. A well-optimized profile can increase your visibility, attract more leads, and drive more traffic to your website or physical location.
What Does Google Business Profile Do?
Google Business Profile ensures your business information is accurate and easily accessible to customers. It highlights your location, reviews, services, and more, helping customers make informed decisions. It also enhances your chances of appearing in the Google 'Local Pack,' which is the list of local businesses shown at the top of search results.
Why Use Google Business Profile?
Using a Google Business Profile gives your business a competitive edge. It’s an easy, free way to improve your online visibility, build trust with reviews, and engage directly with potential customers. By having a complete and regularly updated profile, you increase your chances of attracting more local traffic and growing your customer base.
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